Customer success software for
sending personalized video messages.
Send and receive personalized video messages with
customers without calendar appointments.
“I love use ZipMessage for communicating with my clients. It's so much easier to use than every other tool I’ve ever tried!”
Kendrick Shope, Consultant
Customer success software, explained.
What is customer success software?
The most important phase in your relationship with your customer is when they're coming onboard your product or service. Customer success software tools help facilitate your interactions with new customers so you can help them be a successful long-term customer.
Sure, you could rely on email or calendar booking for appointments with new customers. But most customers don't want to hop on a call. They just want to get quick help and proceed at their own speed. Video messaging is a much more personalized way to engage new customers without disrupting their flow with your product.
ZipMessage offers the unique ability to send personalized video messages asynchronously, and receive video, audio, or text responses back from your customers without needing to ask them to hop on a call. Your customer won't need to download or install or even sign up for any special software in order to watch and reply back on video.
Examples where customer success software can be used
There are several points in the customer's journey where a customer success tool for video messaging can help spark conversations or move customers closer to getting value from your product or service. Here are the most common examples where video messaging can help engage new customers:
Personalized video outreach
Response rates on email messages—especially automated emails—continue to plummet as more often than not they're landing in the spam or promotions folder. But if you record and send a personalized video, this can cut through the noise and increase the likelihood of your customer watching and responding to your message.
Getting responses asynchronously
Reduce barriers to getting responses and let your customers reply back to you simply by clicking a link, pressing record and send. Offer them the option to record video, share their screen, use audio-only or write text without needing to install anything or book a meeting.
Inbound support inquiries
Offering your customers the ability for record and submit a video using their camera or sharing their screen can help you and your support team resolve their questions faster. Plus, it adds a personal touch that will increase customer loyalty for the long-term.
Asynchronous follow up messages
After a customer's initial onboarding, stay in touch throughout their lifetime with routine personal check-ins. Doing this asynchronously—with video followup messages—reduces the need for following appointment bookings, while keeping your relationship with your best customers warm and friendly.
Customer success software buyer's guide
When you're looking to take a more proactive approach to helping new customers succeed, our quick guide to choosing the right customer success software solution might help. Here are a few key considerations to keep in mind:
1. Can you easily send video messages via email?
Recording and sending a video message to a customer should be as simple as sending an email. Your customer success tool should make this easy and enable you to include a thumbnail image and call-to-action button directly in the email to increase click and response rates.
2. Can customer conversations happen asynchronously?
Your customer success software should enable back-and-forth responses so that you, your customer and their team can follow the conversation all one page. It should allow you to send followups asynchronously to reduce the need for booking additional calendar appointments.
3. Can you take inbound support inquiries—with video?
Customer support doesn't need to be text-only. You can offer a way for customers to send you their questions with the full power of video with screen sharing. Your customer success tool should enable taking inbound video messages from customers on your website or support portal.
4. Will customers need to install any software to be interviewed on your podcast?
This is key. Your customers won't engage with your customer success team if there's too much friction in their ability to respond to outreach messages. Your customer success tool should make it as easy as clicking a link to respond and engage in a conversation.
5. Can recordings be automatically transcribed?
When you're managing many customer conversations at once, it can be easier to read and skim than watch every recording in full. That's where transcriptions of your video messages come in handy. Read or watch at 2x speed to streamline your onboarding process.
ZipMessage for customer
success with video
Compose & send video messages via email
Send a personalized video in an email and see much higher customer engagement than if you send a text-only email.
Compose and send from ZipMessage or paste your message (with image and call-to-action) into Gmail or any other email tool.
Record outreach messages on video, audio, screen or text.
You and your customers can record and exchange messages using their microphone, web cam, or screen record.
Nothing for them to download or install. Just click, record and send straight from the browser (or reply-via-email).
Personalized URLs with your name or company.
Every link you send to a customer can be branded with your name or company in the URL. Plus append your customer's name in the URL to increase click-rates.
Personalize your ZipMessage link with your name or podcast name, like zipmessage.com/your-company.
Embed video intake forms
on your support portal.
With ZipMessage, you can embed video intake forms directly on your own website or support portal. This is great for taking inbound support questions and offering visitors the ability to record their screen—all from your own website on your own domain.
ZipMessage embeds work on all major website platforms! Just copy and paste the embed code and you're good to go!
Automatically transcribe messages
Every recording from you or your customers on ZipMessage can be automatically transcribed to make it easy to read and scan. It also helps when searching through your customer conversations for phrases that were said.
“I use ZipMessage for biz dev and other messaging. I love the personalization features. Those tiny details go a long way!”
Jessica Malnik, Consultant
ZipMessage features designed
for engaging customers.
Video messaging made simple. And conversational.
Threaded replies, all on one
Face, voice, screen, text.
Record in the browser with full fidelity.
Nothing to download or install.
Public or private
Share with anyone, go public
or keep it private.
Compose video messages via email.
Send from any email client.
“ZipMessage has become one of my favorite tools. My clients love it too. Instead of packing our calendars with Zoom calls we just press record. Absolute game changer.”
Jason Resnick, Founder of NurtureKit.co
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